Retail & POS
Retail-ready packaging, counter displays and point-of-sale formats developed to present products clearly and consistently in-store.
Retail and point-of-sale requirements often need packaging to do more than contain the product. We can develop counter display units, shelf-ready formats, display cartons, branded presentation pieces and other POS structures around the product dimensions, merchandising requirement and brand identity. Construction, board, print and finishing are specified together so the finished piece is practical for production, transport and use in-store. For an initial enquiry, useful details include product dimensions and weight, how the display will be used, approximate quantities, intended retail environment and any existing artwork or visual references.
Retail packaging and POS are related but have different jobs: a retail carton protects and presents an individual product, while a counter unit or shelf-ready display must also suit the way products are replenished and presented in store. When planning a display, consider the number of units per display, footprint, access to products, assembly requirements and any retailer-specific size or handling restrictions. If the display must ship pre-filled or flat-packed, include that in the brief so the construction can be assessed accordingly.
In-house artwork support
Don't have print-ready artwork? Our own artwork team can create, adjust or rebuild files and adapt existing designs to suit the chosen packaging construction, size, print process and finish.
Tell us about your requirement.
Share the product, approximate quantity, dimensions and finish you have in mind. We can help develop the construction, materials and production specification from there.